Picky-cat mealtime
Let the creator’s cat’s food preferences provide the opening, then show the food routine. SmoshCast uses the cats’ pickiness as the joke.
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YouTube brand partnerships
smalls.com ↗Smalls sponsorships
Make the cat’s food routine the story
Smalls reads put cat food into the everyday life of the creator’s cats: picky eaters, confusing ingredient labels or the comfort of having a cat nearby. SmoshCast jokes about dramatic cats and food preferences; Kallmekris talks about scrutinizing ingredients for her cats; Jon Stewart uses a cozy couch-and-cat moment as a warm opening. A pet-focused story makes the food feel relevant without a generic product monologue.
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SmoshCast × Smalls
Your Wildest Hometown Drama | Smosh Mouth 154
- 8
- Sponsored videos
- Sep 2025 – Aug 2026
- 2
- Creator partners
- Sep 2025 – Aug 2026
- 3/4
- Recent months with sponsorships
- May 2026 – Aug 2026
The creator relationships
SmoshCast is the most frequent partner in the creator list below, with 14 sponsored videos. Kallmekris follows with 10.
- 01SmoshCast14
- 02Kallmekris10
- 03Trixie & Katya8
- 04The Weekly Show with Jon Stewart6
- 05Fear&4
Who Smalls works with
Explore the creators behind the sponsorships.
SSmoshCast14 sponsored videos
The Weekly Show with Jon Stewart6 sponsored videos
Evan and Katelyn1 sponsored video
SmoshCast14 sponsored videosK
Kallmekris10 sponsored videos
Kallmekris10 sponsored videosT
Trixie & Katya8 sponsored videos
TTrixie & Katya8 sponsored videosThe Weekly Show with Jon Stewart6 sponsored videosF
Fear&4 sponsored videos
Fear&4 sponsored videosP
Piers Morgan Uncensored4 sponsored videos
Piers Morgan Uncensored4 sponsored videosT
Two Hot Takes1 sponsored video
ETwo Hot Takes1 sponsored videoEvan and Katelyn1 sponsored videoBuild a pitch around a real idea.
Creative starting points drawn from Smalls’s integrations.
Ingredient-label moment
Start with the creator’s own questions about cat-food labels and explain the product using approved details. Kallmekris makes ingredient scrutiny the concern.
Make the cat’s food routine the story
The brands, creative choices and product connections worth paying attention to.
Let the cat lead
SmoshCast says its cats are dramatic and picky, then introduces Smalls as a food they will eat. The funny complaint works because the cats’ preferences are already part of the story.
Kallmekris talks about having two cats and not being comfortable with the cat-food ingredient lists she sees. That gives the read a specific pet-owner concern to address.
Use a quiet home moment
Jon Stewart describes the comfort of cuddling on the couch with a cat, even though he does not currently have one. The setup is more about the companionship and atmosphere than a feeding demo.
A pitch can show a cat at mealtime, sniffing a bowl or settling near the creator. That visual gives the sponsor a natural place in a pet-owner video or home conversation.
Keep the details practical
The examples range from picky-eater comedy to ingredient-label concerns and a quiet moment with a pet at home. A creator can choose the angle that reflects their own cat’s habits, show the food and let the pet’s everyday response carry the scene.
The reads move between a picky-cat joke, a close look at ingredient labels and a quiet moment with a pet at home. A creator can pick the angle that reflects their own animal’s habits, then show the food and the pet’s everyday response.
See the integrations
Watch how the product becomes part of the video.
Sponsor at 12:07SSmoshCast27 Jul 2026
SmoshCast27 Jul 2026Your Wildest Hometown Drama | Smosh Mouth 154
SmoshCast jokes that the hosts’ cats are dramatic and picky, then says Smalls is the food they do not reject. The pun on “drama” creates the sponsor segue and keeps the conversation light. A creator can introduce pet food through a specific household behaviour and then show how the pet reacts to the meal.
Sponsor at 19:10KKallmekris25 Feb 2026
Kallmekris25 Feb 2026The Disturbing Case of Junko Furuta
Kallmekris steps away from a disturbing case story to talk about her two cats and the difficulty of understanding ingredient lists on pet food. The change to a “light and fluffy” subject is an intentional tonal reset. A creator can make a pet-food read personal by introducing the animal and the everyday decision behind the brand choice.
Sponsor at 72:50TThe Weekly Show with Jon Stewart14 Aug 2025
The Weekly Show with Jon Stewart14 Aug 2025Trump’s War On Justice, the FBI and the Deep State | The Weekly Show with Jon Stewart
Jon Stewart uses the image of relaxing on a couch with a cat as a comforting pause in a political discussion, then segues into Smalls. The imagined cozy scene contrasts with the episode’s heavy subject. A creator can use a brief domestic moment to reset the tone before explaining what they feed a pet.
Make your next pitch more specific.
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