YouTube creatorInternet Comment Etiquette with Erik turns online behavior into absurd characters, classroom bits and deliberately awkward ad reads. NordVPN appears as students are asked to write sponsor copy, as well as through a straightforward encryption and IP-masking explanation; Incogni is woven into a gag about recognizing a house while personal details are being removed from people-search sites. The sponsor message itself becomes part of the performance.
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Internet Comment Etiquette with Erik × NordVPN
Tweets From the Class #30 "Tell Me What To Do"
BRANDS IN THE VIDEOS
NordVPN leads the sponsor relationships shown here, with 55 sponsored videos. Raycon follows with 25.
8 of 11 brands (73%) appear in more than one sponsored video in Sponsorbook’s history of Internet Comment Etiquette with Erik.
The brands, creative choices and product connections worth paying attention to.
In “Tweets From the Class,” Erik asks students to write the NordVPN ad copy and tweet it. The sponsor is built into the classroom premise, turning the attempt to produce a conventional endorsement into part of the satire. This format makes the brand memorable while foregrounding the creative process.
A separate NordVPN read during the Russell Brand episode gives the audience a more direct product explanation: encrypted browsing and masking an IP address. The contrast between the surreal assignment and the straightforward description lets the creator serve both comedy and clarity.
The Incogni segment asks whether a house belongs to the speaker, then reveals that personal information is being removed from people-search websites. The joke stages the exposure problem in dialogue, making data removal feel like a comic reveal rather than a technical lecture.
The audience sees the premise unfold: personal details can make someone identifiable online, and the sponsor’s service is framed around getting those details removed.
Erik’s persona often exaggerates or breaks the expected ad format. The most useful sponsor creative gives that persona a clear setup while still naming encryption, IP masking or people-search removal.
A brief should include the exact feature the audience needs to remember and then let the creator make the delivery strange. That balance makes the message both specific and true to the channel.
Watch how the product becomes part of the video.
Sponsor at 7:20NordVPN31 May 2026The host asks his “students” to write NordVPN copy and tweet it, making the sponsor task itself the classroom sketch and an example of the channel’s absurd ad performance.
Sponsor at 5:39NordVPN30 Apr 2026A more direct read describes hiding browsing data behind encryption and masking an IP address, using a sharp turn from the preceding satire into a clear product function.
Sponsor at 6:48
Incogni1 Apr 2026A character recognizes a house while the sketch explains that Incogni is removing personal information from people-search sites, turning data exposure into a visual gag.
Explore sponsorship histories, discover who works with whom, and build a shortlist in Sponsorbook.
