YouTube creatorThe Steve Dangle Podcast pairs hockey discussion with lively back-and-forth between its hosts. Tim Hortons reads turn a promotion into an on-air game, while Harry’s and Saily use conversational setups about grooming costs and travel connectivity. The group’s reactions are part of the creative, not just the product copy.
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sdpn × Tim Hortons
Response | The Steve Dangle Podcast
BRANDS IN THE VIDEOS
Saily leads the sponsor relationships shown here, with 50 sponsored videos. BetterHelp follows with 44.
23 of 28 brands (82%) appear in more than one sponsored video in Sponsorbook’s history of sdpn.
The brands, creative choices and product connections worth paying attention to.
Tim Hortons’ Roll Up to Win messages invite the hosts to use the app on air. They tap through rolls, react to prizes and remind listeners that ordering ahead earns extra rolls. This gives the promotion an interactive moment and lets viewers see how participation works.
The repeated reads use different outcomes, so the bit can change from episode to episode. A pitch for a promotion or app should give the hosts a simple action to try together, then a clear reminder of how listeners can join.
Harry’s opens with a familiar complaint about razor refill prices, then the hosts tease each other before describing the razor set. Saily begins with playoff travel and roaming charges, then explains eSIM plans and a security benefit for public Wi-Fi. Both reads start from an everyday frustration the panel can riff on.
The best fit is a clear situation and one useful product detail. The hosts supply the banter; the brief should keep the offer, destination and timing easy to repeat.
The integrations are woven into the group’s speech rather than delivered as formal monologues. Roll Up to Win becomes a live challenge; the Harry’s and Saily segments follow the hosts’ usual teasing rhythm. That treatment makes the sponsor break feel native while keeping the next hockey topic easy to resume.
A partnership can lean into a shared activity or a point of friendly disagreement, then close with a straightforward call to action.
Watch how the product becomes part of the video.
Sponsor at 0:00Tim Hortons13 Mar 2026The hosts try the app’s Roll Up feature during the read, react to the result and explain ordering ahead for extra rolls. The live attempt makes a promotion an entertaining on-air moment.
Sponsor at 56:45
Harry's9 Mar 2026A complaint about razor-refill prices turns into banter before the hosts describe the Harry’s Plus trial set. The read uses group chemistry to introduce a concrete product and offer.
Sponsor at 0:00
Saily27 Apr 2025Playoff travel and roaming costs lead into a group explanation of eSIM plans and staying safer on public Wi-Fi. The hosts keep the pitch conversational while naming the core use case.
Explore sponsorship histories, discover who works with whom, and build a shortlist in Sponsorbook.
